Design Blog

Why pay more for Branding Design Services?

“Successful branding yields benefits such as increased customer loyalty, an improved image, and a relatable identity.” – TSL Marketing What is the risk of using a DIY or economy option for your branding or logo design services? Given the importance a brand can make to a businesses success, many customers opt for branding design services that give better value as a way of reducing risk. Your logo is possibly the single most important part of the branding exercise, which is why it seems crazy that people choose to cut corners here and opt for “CHEAP LOGOS”. Saving money initially may cost you more in the long run if you are required to roll out a new logo across all of

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value of branding

Why do prices vary so much for branding and logo design services?

When you start looking around for branding or logo design services you will be confronted with a wide variation of prices. Good branding can absolutely transform the success of an organisation; poor quality branding can be its downfall! As a general rule, customers who pay more will be investing in a comprehensive branding solution; an entire identity system – not just a logo. Here we take a look at why so much pricing variation exists in the market, and analyse what causes discerning customers to avoid the cheaper options.   The perception of value? Depending on the size and budget allocation of your organisation – the perception of value will change. A small business that wants to place their logo

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Web design agency

How do I choose the right web design agency?

A well-crafted website is a cornerstone of successful marketing. Choosing the right web design agency is critical when it comes to getting the results you need for commercial success. With so many different website design providers available, finding the right solution for your business is a challenge. Whether you opt for a full-service web design agency (a large organisation that provides a complete service for clients of all shapes and sizes), a smaller web design studio (that may provide a niche service and/or tend to work with SMEs) or a freelance (independent) web designer, the aim is always to find a provider that can meet your needs both now and in the future. The design and maintenance of your website

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build my own website

Can I build my own website?

Are you in the process of starting up a new business? Do you have your products or services defined and are now contemplating how to navigate your website solution? Many people are capable of building a simple website using platforms like Wix, Shopify or Squarespace… so why would you pay a web designer to do it for you? Building a website can be a timely process Do you have the time to build a website? If you are creating a website from scratch (and have no previous experience) it can be an extremely steep learning curve. There is more that goes into a website build than visual elements and the layout of the page. Your website will need to capture

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Brainstorming a website

Is it time for a website redesign?

Your website is one of the most important aspects of your business. More often than not, it is the first point of contact between new customers and your business and it is important that this first impression is both grand and memorable. Maintaining a successful online profile requires ongoing website maintenance and content updates… but when does it become time to consider a full website redesign? This article will give you five reasons why you should seriously contemplate a website upgrade. Is your current website working for you (i.e. are you still making sales and generating leads)? If your sales have been tailing off in recent years, you may have to consider your website as being a contributing factor. A

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